Read the Japanese date label
製造年月日 identifies the manufacturing date; 使用期限 identifies a use-by deadline. Where 年, 月 and 日 are written, they label year, month and day. A bare string of digits is not enough to identify either kind of date.
A lot mark, retail barcode and product number have different roles. Keep them separate, including any importer sticker; do not join a printed date to the batch mark.
Why some Japanese cosmetics have no expiry date
Shiseido explains that Japanese cosmetics do not generally need a use-by label unless their quality may change within three years of manufacture. Kao describes unopened cosmetics as designed to retain quality for at least three years under suitable storage.
These statements do not give every item three more years from purchase, or establish a universal expiry day. Check the exact product's instructions and distinguish unopened storage from use after opening.
Check Japanese sheet masks and imported packs
For an individually wrapped sheet mask, inspect its own pouch and any outer box. For a resealable multi-sheet pack, record when that pack was first opened and follow its resealing and use instructions.
Keep the product name, original label and importer information together. If a date is illegible or its meaning conflicts across labels, ask the brand or importer about that package; do not convert a batch string into a date by guessing.
Choose the brand, then interpret the result
Use the dedicated page for the brand printed on your product, rather than assuming that all Japanese brands share a code system. Keep letters and leading zeroes in the manufacturing lot.
For sunscreen or an already-opened product, the batch result does not replace labeled storage or use-by instructions. Keep production timing, opening date and current package condition as separate checks.